It’s not ideology, it’s entertainment.

Another left-leaning talk network has failed. Read the New York Post story here. This time it’s Greenstone Media’s all female talk network that has gone off the air. This in the wake of the liberal Air America network, which last year filed for protection under Chapter 11 and has since emerged and is hanging on to its few affiliates by a slender thread.

If it’s not entertaining, no one will listen to it. The backers of Greenstone arrogantly believed that women think and act as a block. The believed that because Rush Limbaugh and Sean Hannity are male and conservative, that women must want female and liberal.

Wrong.

When a woman turns on the radio she wants the same thing a man wants: entertainment.

Greenstone Media failed to entertain. And thus it failed.

Paul Gleiser

Paul L. Gleiser is president of ATW Media, LLC, licensee of radio stations KTBB 97.5 FM/AM600, 92.1 The TEAM FM in Tyler-Longview, Texas.

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